Check your Fitbit, do some stretches, get some pumps in, ’cause, it’s going down…
Every brand is in a race and there’s no finish line.
And whether we like it or not, if we don’t see it that way, we are getting left behind. Consumers are searching for a champion and Google is bringing them the best recruits.
So, don’t pull your hair out focusing on:
Accept that we are all in the same race. Know the course, study the corners, size up the competition, and shoot for gold.
www. is the new
Hey sherif! Where you at man?
There’s chaos breaking out on Main Street!
Sometimes it probably feels like the game keeps changing on you. You keep spending more and more on AdWords but the rankings don’t get any better. What gives?
It’s pretty frustrating.
But it’s not your fault.
There are many rules to the game, some special cards get played and curve balls get thrown. For example: Google dropped some new algorithmic rules on you.
The big release in 2014 called Hummingbird changed the game on you and places increasing emphasis on a number of things.
a few SEO
It’s no longer a one-and-done-content-on-your-website world anymore. It’s about how frequently you publish fresh, relevant and sharable content (visual and written).
How many authoritative inbound links do you have coming to your site. In other words, how much do other people/sites/thought leaders/etc. reference you.
How frequently are you posting in social channels such as Facebook, Twitter, Instagram, etc.? These are increasingly important for improving your organic search ranking.
How dense or light is your code. It is also no longer about loading your pages down with metatags and words. Google prioritizes elegant and simple code for its rankings. In addition they justify their results by how well your site performs across other devices (mobile, desktop, tablet).
* There are more factors but these are a few of the building blocks.
We will help you with your SEO & SEM to optimize them for this “new search world order.” Our process will be to integrate your search strategy with your social and content strategy where one always enhances the other.
we love to listen,
We are excited to hear about where you are, learn about your business and partner with you to uncover your biggest opportunities.